About the brand.

Flag & Bow is a women’s golf lifestyle brand for women who want their love for the game to exist beyond the course.

Most women don’t just go to the golf course and go home. We go to workout classes, run errands, grab coffee, travel, meet friends, and somewhere in there we play golf. But for a long time, there wasn’t an easy way for golf to live inside everyday style.

Flag & Bow exists to change that.

Our products are designed to bring the game into your everyday life in ways that already fit how you dress and move through the world, not just when you're headed to a tee time.

Because golf isn’t separate from life. It’s part of it.

Alongside our products, Flag & Bow is building a community through our blog, newsletter, pop-ups, and events like the Flag & Bow Invitational, creating space for women whose lives naturally include golf.

Golf is the center of it. Life is the point.

About the founder.

Hi, I'm Christina - welcome to a new perspective on women's golf.

I started Flag & Bow because I play a lot of golf and have consistently struggled to find accessories that were actually designed for women - not just shrunk-down or repackaged versions of men's gear.

Headcovers, bags, towels, hats, socks - most of it felt like an afterthought.

I wanted pieces that were intentional: well-made, well-designed, and made with women actually in mind. That gap in the market is where Flag & Bow started.

I played Division I golf at Georgetown and graduated with a Finance degree in 2019. I've competed in six USGA championships, and have also worked at Golf Digest and the USGA, so I've seen the sport from just about every angle. I've felt firsthand how much women's golf is still playing catch-up.

Flag & Bow actually started as a blog sharing outfit advice, where to shop, gift guides, brands worth checking out, all built as a resource for women. That's still the heart of it.

The accessories are an extension of the same idea: give women something designed for them, not just marketed to them.

The goal is simple: pieces you're proud to carry, made by people who thought about you while designing them.

This brand is for the girls who hit bombs, make triples, walk nine after work, or haven't touched a club in months. If you've ever felt frustrated when shopping for golf gear, you're in the right place.

It's a lifestyle. Let's make it comfortable.

xx
Christina