About the brand.

Flag & Bow is a women’s golf lifestyle brand for women who want their love for the game to exist beyond the course.

Most women don’t just go to the golf course and go home. We go to workout classes, run errands, grab coffee, travel, meet friends, and somewhere in there we play golf. But for a long time, there wasn’t an easy way for golf to live inside everyday style.

Flag & Bow exists to change that.

Our products are designed to bring the game into your everyday life in ways that already fit how you dress and move through the world, not just when you're headed to a tee time.

Because golf isn’t separate from life. It’s part of it.

Alongside our products, Flag & Bow is building a community through our blog, newsletter, pop-ups, and events like the Flag & Bow Invitational, creating space for women whose lives naturally include golf.

Golf is the center of it. Life is the point.

About the founder.

Hi, I’m Christina - welcome to a new perspective on women’s golf.

I started Flag & Bow because I play a lot of golf and wear very little of what’s technically considered “women’s golf apparel.” It either doesn’t fit right, doesn’t look right, or doesn’t really belong anywhere off the course. And since most of my rounds start or end at a coffee shop, a dinner table, on a Zoom call or somewhere in between… that’s kind of a problem.

I played Division I golf at Georgetown and graduated with a Finance degree in 2019. I’ve competed in six USGA championships, including the 2025 U.S. Women’s Mid-Am (yep, still out here grinding eight-footers). I’ve also worked at Golf Digest and the USGA, so I’ve seen the sport from just about every angle, and I’ve felt firsthand how much women’s golf is still playing catch-up.

Flag & Bow was born from a love of the game and a frustration with finding the right clothing for it.

The goal is simple: to end the constant, endless search for cute, comfortable, versatile golfwear.

Clothing you can swing in and live in. Pieces that make you feel confident on the first tee, at lunch after, and wherever you end up later.

This brand is for the girls who hit bombs, make triples, walk nine after work, or haven’t touched a club in months. If you’ve ever stood in front of your closet thinking, “absolutely not,” but still showed up to play, you’re in the right place.

It’s a lifestyle. Let’s make it comfortable.

xx
Christina

About the team.

Hi, I’m Christina’s brother, helping out behind the scenes at Flag & Bow with operations, logistics, and all the not-so-glamorous but equally important details that keep things running on time and in the right place.

I’m a casual golfer who loves competition and occasionally step in as Christina’s caddie (mostly moral support, sometimes club selection).

A personal golf highlight: being there to watch Rory McIlroy win the The Masters.

Proud to be part of the team.

-George